7 Horrifying Sales Call Mistakes (Video Below) — stretch vp

Grant Hanson
1 min readFeb 28, 2020

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7 Horrifying Sales Call Mistakes (Video Below)

If you’re not following Gong’s content online you should start. The thing I love about what they share is the data doesn’t lie. They take thousands of sales calls and identify what works and what doesn’t. This is a repost that’s worth coming back for.

Stop making these 7 horrifying sales call mistakes:

1. Feature dumping — The video shows compelling data: a direct correlation between features dumping and declining win rates

2. “Steamrolling” objections — Great salespeople respond to objections with QUESTIONS

3. Asking annoying questions — Stop asking questions that are out of tune with your buyer

4. Not earning the right to ask questions — Use a “discovery prompter” to earn the right

5. One-size-fits-all social proof — TARGET your customer stories

6. Giving senior executive “discovery fatigue” — stop asking them your generic line of questioning

7. “Grand finale” product demos — Stop saving “the best for the last”

Which ones have you heard? Share with the team.

Original post by Chris Orlob at Gong.io

Originally published at http://stretchvp.com.

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Grant Hanson
Grant Hanson

Written by Grant Hanson

VP Sales. Writing about sales leadership, SaaS and technology. Productivity chaser. Subscribe to my newsletter at: stretchvp.substack.com

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